We kicked off our sponsorship of this year’s X Factor in a burst of ‘neon rainbow’ today by giving our customers the chance to create their own music video and have it screened on national prime time TV. Our new online Bright Star Studio, launched at today’s event with the help of pop sensations John [...]
Gaming may be going mainstream but online play remains a niche activity
Until the latter days of the 20th century video games were sandwiched between train spotting and prog rock on the “things adults should never admit to liking” league table. Saying you were partial to a bit of Super Mario Bros. from time to time caused non-gaming friends to stare at you as if you’d just [...]